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Selling your handmade jewelry From beginning to end trunk shows at galleries and boutiques can be both lucrative and rewarding for a variety of reasonz. How many times to you get the chance to display your jewelry to a targeted audience of cus5omers without having to pya for display space? More, it gives you an opportunity to connect directly In the opinion of the jewelry buying public and get feerback on your jewelry line, To the degree that well as find out what the jewelry buying public wants to buy.

Generally a trunk show is conducted on the premises of a fashion boutique or gallery. Wben ypu think of trunk show possibilities d0n't just limit yourself to clo5hing, jewelry, and art/craft outlets. You can also host trunk show at such retailer centers as a bridal boutiwue, hair salon, spa or Suitableness center, or even at a school or church. When you consider outlets to approach for your trunk show, think out of the box. Brainstorm a list of possible sites for y0ur show and write them down so you'll have them available when you choose the site for your next trunk show.

If you already exhibit your jewelry in boutiques or galleries in your area, you can approach these retail3rs first since they already know you and area familiar with the quality of your work. If you're approaching outlets that don't currently carry your jewelry designs, this is a great way to establish a relationship with the store so they'll be interested in marketing your Jewels in the future. Always approach store owners in a professional manner with a professionally designed brochure and business card along with price lists and samples of your work.

If the store owners you approach are unfamiliar with trunk shows, explain to them how a trunk show featuring your jewelry can draw more traffic into their store and give their store added credibility as well as generate retail excitement. Plus, they'll benefit by receiving a commission from the sales of your jewelry Upon no upfront costs to them. It's truly a win-win situation.

It's important to determine the commission rate for sale of your items prior to hosting your trunk show. I've heard of Trust rates going as high as 50/50 for some higher end stores with heavy traffic. For most stores, the Authorize should work more in your favor, in the 60/40 or even the 70/30 range. This is negotiable and should be discussed before a date Concerning your trunk show is set.

The store or gallerg who's hosting your trunk show will be responsible for publicizing and promoting your trunk show, although it helps if you email your current customers of your upcoming Mien. Emphasize this is their opportunity to meet the designer and see and touch all of your newest designs. Encourage the shop or gallery owner to send out a mailing or postcard advertising your upcoming trunk show. You may want to give the shop owner a disc with high quality digital photos of your jewelry designs to use in their mailing.

Trunk shows are usually set up in the front of the store's entrance in order to attract the attention of customers as they enter the store. You'll want to have an eye catching, professional display of your jewelry designs aling with any relevant literature about your business and a prominently displayed business card. If the store agrees, yo ucan also display an email Subscribe up book to collect email addresses for future marketing campaigns. Be sure to dress professlonally and be ready to answer questions in a helpful and friendly manner.

You'll want to Compensation particular Civility to what customers at your trunk show look at or purchase. This can help you to deyermine local jewelry trends and can help you decide what future ajdustments you need to make to your jewelry designs. More, if you'll be pursuing a wholesale or consignment arrangement with this store in the Coming, you'll want to know what items Desire move Most good in their particular store.

All in all, a trunk show can be a Worthy research and learning experience as well as open up new markets for your handmade jewelry designs. Why not give it a try?

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